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2021 was a year of "rebound and rapid transformation" for the global entertainment and media (E&M) industry. Following the historic 3.8% contraction in 2020 due to the COVID-19 pandemic, the sector surged by 10.4% in 2021 , reaching a total revenue of approximately $607.3 billion Interactive Advertising Bureau Hong Kong This growth was primarily driven by a massive shift toward digital-first consumption and the normalization of stay-at-home entertainment habits. Dominance of Streaming (OTT Video)

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