takes the art-house approach. While smaller in catalog, their studio refuses to release "average" content. Productions like Ted Lasso , Severance , and Killers of the Flower Moon partner with A-list auteurs (Scorsese, Spielberg). Apple’s strategy is clear: associate the brand with quality, not quantity. Their studio is popular among critics and upper-income viewers.
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No studio understands intellectual property (IP) better than Disney. Through aggressive acquisitions (Pixar, Marvel, Lucasfilm, 20th Century Fox), Disney has turned its production slate into a perpetual motion machine of revenue. takes the art-house approach