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To understand the current renaissance, one must first understand the historical context of ageism in Hollywood. In a 2015 study by the Center for the Study of Women in Television and Film, characters aged 40 and above made up only 25% of all female speaking roles. The numbers were even worse for leading parts. The message was clear: once a woman aged past her perceived "sexual prime," the camera no longer found her interesting. ava devine milf seeker
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