To understand why designers want this font, you have to look at the geometry. Shell Medium is a humanist sans-serif with a distinct industrial edge.
: Prior to the 1970s, Shell used Univers 65 Bold and Univers 45 Light as its international corporate typefaces. Licensing and Legal Use Shell font download free (truetype) - Fonts 101 Shell font download free (truetype) Fonts101.com Shell LiveWIRE - International Branding guide Shell Medium Font Free Download
Its balanced proportions give it a contemporary look that fits well with tech-focused or high-end retail brands. To understand why designers want this font, you